Privacy policy

Last updated: August 25, 2026

American Power operates the ecommerce store available at americanpowerfoundation.com, including its related webpages, campaigns, petitions, quizzes, membership services, customer accounts, products, features, tools, and communications (collectively, the “Services”).

The Services are hosted by Shopify, which provides the ecommerce platform that allows us to offer the Services to you. This Privacy Policy describes how American Power collects, uses, processes, retains, and discloses personal information when you visit or interact with the Services, participate in a campaign, petition, survey, or quiz, create an account, enroll in a membership, make a purchase, communicate with us, or otherwise use the Services.

If there is a conflict between this Privacy Policy and our Terms of Service concerning the collection, use, processing, or disclosure of personal information, this Privacy Policy will control with respect to that subject.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understand the practices described in this Privacy Policy.

Personal Information We Collect or Process

“Personal information” means information that identifies, relates to, describes, or can reasonably be linked with an individual or household. Personal information does not include information that has been lawfully made public, collected anonymously, or de-identified so that it cannot reasonably be linked to an individual.

Depending on how you interact with the Services, we may collect or process the following categories of personal information:

Contact information, including your name, email address, telephone number, billing address, shipping address, and other delivery or contact information.
Payment and billing information, including your billing address, payment type, payment confirmation, transaction identifiers, charge history, refund information, and related billing records. Payment-card information is processed by Shopify and its payment providers. American Power generally does not receive or store complete payment-card numbers.
Account and authentication information, including your customer-account identifier, account preferences, authentication records, security and login activity, and information used to provide access to your customer or membership account. American Power generally does not receive or store customer-account passwords maintained by Shopify.
Membership information, including membership status, enrollment date, trial period, renewal date, billing frequency, membership benefits, discounts, promotional eligibility, cancellation activity, refund activity, payment status, and membership-management history.
Transaction information, including products or memberships you view, add to your cart, purchase, return, cancel, or request a refund for; order numbers; discounts; promotional benefits; shipping information; fulfillment status; and transaction history.
Campaign, petition, survey, and quiz information, including your responses, selections, acknowledgments, opinions, preferences, campaign participation, petition participation, and other information that you voluntarily submit through a campaign, petition, form, survey, quiz, or promotional experience.
Promotional eligibility information, including free-trial participation, promotional-product redemptions, membership-priced purchases, previous promotional participation, shipping destination, cancellation or refund history, and information reasonably used to prevent duplicate, fraudulent, or abusive promotional participation.
Communications, including information contained in emails, forms, customer-service requests, return or refund requests, reviews, complaints, and other communications you send to us.
Device and technical information, including your IP address, device type, browser type, operating system, network connection, cookie identifiers, advertising identifiers, and other device or online identifiers.
Usage information, including information about how and when you access, browse, or interact with the Services, pages and products viewed, links selected, shopping-cart activity, session information, and interactions with advertisements or campaign pages.
Advertising and referral information, including the advertisement, campaign, social-media platform, referring website, search term, promotion, landing page, affiliate link, or marketing source through which you reached the Services.
Approximate location information, which may be inferred from your IP address, shipping information, or device settings. We do not intentionally collect precise geolocation unless it is reasonably necessary for a feature you request and appropriate notice is provided.

We do not request Social Security numbers, government identification numbers, account passwords, medical records, or similarly sensitive information through ordinary store, petition, or campaign forms. Please do not submit sensitive or confidential information unless we specifically request it for a legitimate purpose and provide appropriate notice.

Sources of Personal Information

We may collect personal information from the following sources:

Directly from you, including when you visit or use the Services, complete a form, participate in a campaign, petition, survey, or quiz, create an account, enroll in a membership, place an order, request customer support, or otherwise communicate with us.
Automatically through the Services, including through cookies, pixels, tags, local storage, server logs, and similar technologies when you browse or interact with the Services.
From Shopify, including information associated with your storefront activity, checkout, purchases, customer account, Shop Pay, payment processing, and use of Shopify-supported services.
From membership and subscription providers, including Appstle, when they administer membership enrollment, billing, renewals, benefits, notifications, customer-portal access, cancellations, and membership records.
From campaign and form providers, including ConvertFlow, when they host or process campaign pages, forms, petitions, surveys, quizzes, lead information, and customer responses.
From production, fulfillment, and shipping providers, shipping carriers, when they process, manufacture, fulfill, ship, track, return, or report a problem with an order.
From advertising, analytics, and social-media partners, including Meta, when they provide information concerning advertisement delivery, campaign attribution, website activity, conversion measurement, or audience performance.
From payment processors, fraud-prevention providers, and other service providers that assist us in operating, securing, and administering the Services.
From other third parties, where permitted by law and consistent with this Privacy Policy.

How We Use Personal Information

Depending on how you interact with the Services, we may use personal information for the following purposes:

Providing and Improving the Services

We use personal information to operate and provide the Services, process payments, administer customer accounts, process and fulfill orders, provide shipping and tracking information, communicate about transactions, process returns and refunds, remember preferences, provide customer support, maintain business records, troubleshoot technical problems, and improve the functionality and customer experience of the Services.

Membership Administration

We use personal information to create and administer memberships; provide free trials and membership benefits; apply eligible discounts and shipping benefits; process membership payments and renewals; send transactional notifications and renewal reminders; provide access to the Membership Portal; manage cancellations, pauses, payment failures, and refunds; and maintain membership and billing records.

Campaigns, Petitions, Surveys, and Quizzes

We use campaign, petition, survey, and quiz information to record and administer participation, process submitted responses, personalize the campaign experience, determine promotional eligibility, provide requested products or benefits, communicate about participation, prevent duplicate or abusive entries, measure campaign performance, and improve future campaigns.

Participation in a petition, campaign, survey, quiz, purchase, or membership does not by itself constitute consent to receive marketing communications where separate consent is required.

We do not sell petition signatures or the content of individual petition or quiz responses as standalone marketing lists. We may use campaign participation, referral information, and aggregated or de-identified results for business analytics, campaign measurement, and promotional planning.

Marketing and Advertising

Where permitted by applicable law or with your consent when required, we may use personal information to send marketing and promotional emails, personalize the Services, measure advertising performance, understand customer interests, and display or measure advertisements through third-party platforms.

This may include using contact information, advertising identifiers, referral information, website activity, campaign participation, product interests, purchases, and membership activity.

You may unsubscribe from promotional emails at any time by using the unsubscribe link included in the email. Unsubscribing from marketing does not prevent us from sending non-promotional communications concerning your orders, account, membership, billing, security, cancellations, refunds, or other requested services.

Security, Fraud Prevention, and Promotional Integrity

We use personal information to authenticate users; maintain payment and account security; prevent, identify, investigate, or address suspected fraud, unlawful activity, security incidents, payment abuse, duplicate promotional participation, unauthorized transactions, or violations of our policies; protect customers and the public; and preserve the security and integrity of the Services.

Communications and Customer Support

We use personal information to respond to questions, complaints, privacy requests, cancellation requests, refund requests, order problems, membership inquiries, and other communications, and to maintain our customer and business relationships.

Legal and Business Purposes

We may use personal information to comply with applicable laws, tax and accounting obligations, court orders, subpoenas, regulatory requirements, payment-network rules, and valid government or law-enforcement requests; establish, exercise, or defend legal claims; enforce our terms and policies; conduct audits; complete corporate transactions; and maintain records reasonably necessary to operate and protect our business.

How We Disclose Personal Information

We may disclose personal information when reasonably necessary for the purposes described in this Privacy Policy, including:

To Shopify, which hosts the Services, supports checkout and customer accounts, processes transactions, provides fraud-prevention and analytics services, and provides enhanced ecommerce, personalization, advertising, and business services.
To payment providers and financial institutions that authorize, process, settle, refund, or investigate payments and payment disputes.
To Appstle and other membership providers that administer membership enrollment, benefits, billing schedules, renewals, notifications, customer portals, cancellations, payment failures, and membership records.
To ConvertFlow and other campaign or form providers that host or process campaign pages, petition forms, quizzes, surveys, lead information, and submitted responses.
To production, fulfillment, shipping, and logistics providers that manufacture, fulfill, ship, deliver, track, return, or resolve problems concerning customer orders.
To Meta and other advertising, analytics, and social-media providers that help deliver advertisements, measure campaign performance, attribute conversions, understand website activity, and provide advertising or analytics services.
To technology and business-service providers supporting website hosting, cloud storage, email delivery, customer support, fraud prevention, cybersecurity, accounting, legal services, data analysis, and business administration.
When you direct or authorize the disclosure, including when you request shipment, use a third-party login or social-media feature, or otherwise ask us to interact with another party.
In connection with a business transaction, including a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or transfer of all or part of the business.
For legal and protective purposes, including to comply with applicable law, respond to valid legal process, enforce our terms or policies, prevent fraud or security threats, protect the Services, or protect the rights, property, and safety of American Power, our customers, or others.

Service providers may receive only the information reasonably necessary to perform their services, subject to their agreements, applicable law, and their own privacy obligations.

Sale, Sharing, and Targeted Advertising

We do not sell personal information for monetary compensation.

We may disclose identifiers, contact information, device information, internet or network activity, transaction information, advertising information, and related data to Shopify, Meta, and other advertising or analytics partners in ways that may be considered “selling,” “sharing,” or targeted advertising under certain United States privacy laws, even though no money is exchanged for the personal information.

Depending on where you reside, you may opt out of these activities through our Data Sharing Opt-Out page or through a recognized Global Privacy Control signal.

Relationship With Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information concerning your access to and use of the Services to provide, secure, personalize, and improve Shopify services and the Services offered by American Power.

Information submitted through the Services is transmitted to Shopify and may be shared with Shopify service providers and other third parties located in countries other than where you reside.

We may use Shopify Network Intelligence and related enhanced features. When enabled, these services may incorporate information from your interactions with American Power, other Shopify merchants, and Shopify to improve fraud prevention, ecommerce functionality, personalization, advertising, analytics, and store performance.

In connection with certain enhanced services, Shopify is responsible for its own processing of personal information, including responding to requests relating to Shopify’s use of personal information for those purposes.

You can learn more by reviewing the Shopify Consumer Privacy Policy and may exercise certain rights relating to Shopify’s processing through the Shopify Privacy Portal.

Cookies and Similar Technologies

We and our service providers use cookies, pixels, tags, local storage, server logs, software development kits, and similar technologies to operate and secure the Services, remember preferences, maintain shopping carts and customer sessions, understand website usage, measure campaign performance, prevent fraud, personalize content, and provide or measure advertising.

Some cookies and technologies are necessary for the Services to function. Others support preferences, analytics, personalization, or advertising and may be controlled through our cookie banner, cookie-preference settings, or Data Sharing Opt-Out page where those controls are available or required.

Third parties, including Shopify, Meta, and other analytics or advertising providers, may collect information through these technologies concerning your device and online activity over time and across different websites or services.

Where required by applicable law, we will obtain consent before using nonessential cookies or similar technologies. You may adjust available cookie preferences through the cookie controls provided on the Services. Browser settings may also allow you to block or delete cookies, although doing so may prevent certain portions of the Services from functioning properly.

We recognize Global Privacy Control signals as requests to opt out of sale, sharing, or targeted advertising where required by applicable law. Other than Global Privacy Control and other signals we are legally required to recognize, we do not respond to browser “Do Not Track” signals because there is no uniform industry standard governing those signals.

Third-Party Websites and Services

The Services may contain links to websites, applications, social-media platforms, or other services operated by third parties. We do not control and are not responsible for the privacy, security, accuracy, or practices of unaffiliated third-party services.

If you follow a third-party link or provide information directly to another service, you should review that service’s privacy policy and terms. The inclusion of a link does not necessarily constitute an endorsement of the third party or its content.

Information you publish in public or semi-public areas, including social-media platforms or public comments, may be viewed and used by other users or third parties.

Security of Personal Information

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, destruction, loss, alteration, disclosure, or misuse.

However, no security system, online service, or method of electronic transmission is completely secure. We cannot guarantee absolute security. Please do not send payment-card numbers, account passwords, government identification numbers, or other highly sensitive information through ordinary email or unsecured forms.

Customers are responsible for maintaining the confidentiality of their account-access methods and for promptly notifying us of suspected unauthorized account activity.

Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide the Services, administer accounts and memberships, process and document transactions, provide customer support, maintain tax and accounting records, comply with legal and payment-network obligations, prevent fraud and promotional abuse, resolve disputes, and enforce our agreements.

Retention periods vary depending on the type of information, the nature of our relationship with you, applicable legal requirements, contractual obligations, and whether the information is necessary to establish, exercise, or defend legal claims.

When personal information is no longer reasonably required, we may delete, anonymize, or de-identify it, subject to applicable law and technical limitations concerning backups and archival systems.

Your Privacy Rights and Choices

Depending on where you reside and subject to applicable exceptions, you may have some or all of the following rights:

Right to Access or Know. You may request access to personal information we maintain about you and information concerning how it is collected, used, or disclosed.
Right to Delete. You may request deletion of personal information we maintain about you, subject to legal and operational exceptions.
Right to Correct. You may request correction of inaccurate personal information.
Right to Portability. You may request a copy of certain personal information in a portable format where required by applicable law.
Right to Opt Out of Sale, Sharing, or Targeted Advertising. You may opt out through our Data Sharing Opt-Out page or through a recognized Global Privacy Control signal where applicable.
Right to Withdraw Consent. Where processing is based on consent, you may withdraw that consent, subject to applicable law and any processing already lawfully completed.
Right to Appeal. Depending on where you reside, you may have the right to appeal a decision concerning a privacy request.
Right to Nondiscrimination. We will not unlawfully discriminate against you for exercising an applicable privacy right.

To submit a privacy request, contact support@americanpowerfoundation.com. Your request should describe the right you wish to exercise and provide information reasonably necessary to identify your account or verify your identity.

We may request additional information to verify that the person submitting the request is the individual to whom the information relates. Information collected for identity verification will be used for that purpose.

You may authorize an agent to submit a request on your behalf where permitted by law. We may require proof of the agent’s authority and may verify your identity directly.

We will respond within the period required by applicable law. Certain requests may be denied or limited where we cannot verify identity, where an exception applies, or where fulfilling the request would interfere with legal obligations, fraud prevention, transaction records, security, or the rights of another person.

Communication Preferences

You may unsubscribe from promotional emails by selecting the unsubscribe link in the email or by contacting us.

Even after you unsubscribe from marketing, we may continue sending transactional and service communications concerning orders, shipping, accounts, memberships, upcoming charges, payment activity, cancellations, refunds, security, policy changes, and customer-service requests.

Children’s Privacy

The Services are not directed to children under 13 years of age, and we do not knowingly collect personal information from children under 13.

If you are a parent or guardian and believe that a child under 13 has provided personal information to us, please contact us so that we can investigate and delete the information where appropriate.

We do not have actual knowledge that we sell or share, as those terms are defined by applicable privacy laws, personal information belonging to individuals under 16 years of age.

International Processing and Transfers

American Power offers product shipping within the United States; however, Shopify and other service providers may process, transfer, or store personal information in the United States, Canada, or other countries where they or their service providers operate.

Privacy and data-protection laws in those countries may differ from the laws where you reside. Where required, personal information will be transferred using legally recognized transfer mechanisms or other lawful safeguards.

Complaints

If you have a complaint about how we collect, use, retain, or disclose personal information, contact us using the information below. We will review and respond to the complaint within a reasonable period.

Depending on where you reside, you may also have the right to appeal our decision or submit a complaint to an applicable privacy or data-protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our Services, technology, vendors, data practices, legal requirements, or business operations.

When we update this Privacy Policy, we will post the revised version on the Services and update the “Last updated” date. We will provide additional notice when required by applicable law.

Changes will apply prospectively unless applicable law permits or requires otherwise.